Meta Ads Expert
Job Description
We are looking for a Meta Ads Expert to manage and optimize paid advertising campaigns on Meta platforms (Facebook, Instagram, etc.). In this role, you will be responsible for driving results through targeted ads, analyzing campaign performance, and making data-driven decisions to optimize ROI.
Experience and Overview
1–2 years of experience managing Facebook and Instagram Ads campaigns, or relevant certifications.
Freshers with an interest in digital advertising and a willingness to learn are also encouraged to apply.
Job Responsibilities
Plan, create, and manage paid ad campaigns on Facebook, Instagram, and other Meta platforms.
Optimize campaigns based on performance metrics to ensure maximum ROI.
Conduct audience research to target the right demographics and ensure ad relevance.
Perform A/B testing to continually improve ad performance.
Stay up-to-date with the latest trends, tools, and updates related to Meta Ads.
Skills & Qulifications
Proven experience in running Meta Ads campaigns.
Familiarity with Facebook Ads Manager and other Meta advertising tools.
Strong analytical skills and ability to interpret campaign data.
Knowledge of audience targeting, retargeting, and conversion tracking.
A/B testing and optimization expertise.